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IMANI COLLECTIVE
2019 - 2024
IMANI COLLECTIVE IS A SOCIAL ENTERPRISE HOLDING COMPANY FOR SEVERAL BRANDS. IT EXISTS TO EMPOWER ARTISANS BY SUPPLEMENTING JOB OPPORTUNITIES WITH HOLISTIC CARE SUCH AS IN-HOUSE CHILDCARE, DAILY MEALS, LITERACY CLASSES, MATERNITY LEAVE, DREAM MANAGEMENT, AND MORE. DURING MY TIME HERE, I LED THE DEVELOPMENT OF THE CREATIVE IDENTITY, COLLABORATING WITH KENYAN TEAM ON GRAPHIC AND PRODUCT DESIGN NEEDS.
BRAND RE-FRESH
DEVELOPED BRAND GUIDE INTO A NEUTRAL LOOK THAT EMPHASIZED THE BRAND'S SOCIAL ENTERPRISE IMPACT.
CREATIVE DIRECTION
PROVIDED INSPIRATION, GUIDANCE, AND CREATIVE SUPPORT TO NON-PROFIT MARKETING STRATEGIST ON EMAIL CAMPAIGNS, SOCIAL POSTS, ETC.
CUSTOM GOODS
ASSISTED SALES TEAM IN CONCEPTUALIZING CUSTOM PRODUCTS BY PROVIDING PRODUCT ARTWORK, MOCK UPS, AND FINAL PRODUCT FILES.
YEARLY IMPACT REPORT
TRANSLATED KEY DATA INTO VISUALLY ENGAGING ILLUSTRATION, EDITORIAL ASSETS, AND INFOGRAPHICS.
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